CHALLENGE
To launch a collection of Berghaus jackets as part of Footasylum’s wider jackets campaign.

EXECUTION
As you would expect from outdoors experts like Berghaus, the look is geared towards hiking and climbing, but with a modern twist that helps it stand out amongst its peers. For this campaign, I wanted to take Berghaus from the expected outdoors to a more urban setting. I chose to shoot in the suburban areas of Paris, capturing the outdoors against the menacing brutalist architecture.

ROLES
Client: Berghaus / Footasylum
Creative & Art Direction: Mario Vaz
Production: Nick Gee
Photography: Phill Splaine / Jenifer Jukes
Videography: Tom Hancox / Elliot Holbrow
Styling: Heather Croston
Retouching: Si Shirley
Models: Barney / Connor